Tag Archives: marketing

10 trends agents need to know in a shifting market

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As a real estate agent in a turning market, what do you need to know to put your success first? Joe Rand and Katie Kossev go through their top 10 onstage at Inman Connect New York. Continue reading →

Computer vision will find your dream home at a discount

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Computer vision and image tagging are making the home shopping experience more accessible and personalized, according to Dominik Pogorzelski, vice president of product for restb.ai. Continue reading →

In Pictures: Inman Connect New York, Day 1

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A recap of ICNY’s Hacker Connect and Indie Broker Summit at the Marriott Marquis Hotel, Times Square. Continue reading →

Ricoh Tours unveils new ads using 360-degree footage

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Using the popular Theta V camera, agents can now use immersive listing video in their banner advertising campaigns, the company announced. Continue reading →

Why social gatherings are the new social media

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From parades to bustling farmer’s markets agents are taking advantage of weekly social events to cultivate relationships and heighten brand awareness. Continue reading →

Indie brokerages see opportunity in era of disruption

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Thanks to their uniquely personalized identities in local markets and the advent of affordable new tech tools like Amazon’s Echo devices, independent real estate brokerages are well-positioned to compete against larger national real estate chains. Continue reading →

We’re live from Inman Connect New York 2019

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Inman Connect New York 2019 is the biggest and most ambitious iteration of our East Coast conferences yet, drawing more than 250 speakers to Manhattan to discuss the state of residential real estate and how to succeed in an increasingly technologically… Continue reading →

BHGRE teams with Homespotter to offer free social media tool

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Better Homes and Gardens Real Estate is partnering with digital real estate marketing company Homespotter to launch a free branded social media marketing tool for BHGRE agents. Continue reading →