Tag Archives: marketing

5 ways to keep your buyers happy long after the sale

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If you want buyer clients to remember you for years to come and refer you to the people in their lives, show them how much you appreciate their business by making their lives easier. Here’s how. Continue reading →

Dear Marketing Mastermind: What’s the most effective content for real estate?

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In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. This month’s topic: content creation. Continue reading →

Luxury Presence gets $2.13M in funding

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The Santa Monica-based luxury brokerage marketing platform closes on funding round of $2.13 million to expand marketing services to luxury real estate brokerages. Continue reading →

The secret weapon some of the top names in real estate use

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Ever been in a situation where a deal was going south and there was nothing left to do but improvise to keep it alive? Improv acting classes can go a long way in those cases. Here’s why you should consider taking up improv. Continue reading →

5 ways to keep your seller’s expectations in check

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Sellers often have their own ideas of what the selling process looks like. When these notions surface, you’ll have to address them head on and set your sellers straight. Here are five ways to address seller concerns before they become outrageous expect… Continue reading →