Tag Archives: Open House

The 2 ‘it’ houseplants sure to activate your green thumb

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The fiddle leaf fig and Pilea peperomioides are growing in popularity on Instagram. Which plant is best for your home design plans? Continue reading →

Facing a buyer’s market? 5 pivots listing agents must make

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Based on the numbers and our personal experience of a larger number of prospects shopping but not buying, we suspect the seller’s market is about over. Here are five areas listing agents need to rethink and focus on when buyers are calling the shots. Continue reading →

7 open house pointers that’ll get you more traffic

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In a busy market full of smart consumers, you only have a short window to grab buyers’ attention and get them into your open house. Here are some crucial tips for getting buyers in the door and keeping them long enough to fall in love with the home. Continue reading →

Dear Marketing Mastermind: How do I make my open house more effective?

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In this monthly advice column, the Marketing Mastermind answers three burning questions. This month’s topic: all things open house. Continue reading →

4 tips for locking up after an open house

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The basics of securing a home after an open house might seem obvious enough: After you’re sure the last buyer has walked out the front door, lock it! But so often we become complacent, and we can’t afford to. Here are a few helpful steps you can take t… Continue reading →

Why are real estate agents still holding open houses alone?

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The question has prompted a debate — including in a recent Facebook post with hundreds of comments — over how to safely welcome strangers into a property. Continue reading →

Open house cheat sheet: 6 questions to prep for

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Part of preparing for an open house is having the information buyers will request at the ready. Whether creating a show sheet, adding information to the listing website or preparing for in-person exchanges, know the answers to these six questions. Well… Continue reading →

How rookies can host another agent’s open house like a boss

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As a newbie agent, one of the best ways to get in the game is to host open houses for other agents. Here are a few tips that’ll help you avoid awkward situations and missteps along the way. Continue reading →

Why you should track every buyer who walks through the door

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If you’re not keeping track of every buyer who walks through the door of your listing for an open house or showing, you’re being irresponsible and unprofessional. Here’s why. Continue reading →

10 tips for snagging a buyer (and tons of leads) at your next open house

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Open houses have long been seen by sellers as an activity crucial to selling their homes, and agents believe just as fervently that open houses are tools for developing buyer leads. Here’s how to host these events the right way so that they serve both … Continue reading →