Marketing lessons from Taylor Swift (that Cracker Barrel forgot)
From Taylor Swift’s viral engagement moment to Cracker Barrel’s rebrand misstep, timing, tone and cultural fluency shape brand perception. Continue reading
From Taylor Swift’s viral engagement moment to Cracker Barrel’s rebrand misstep, timing, tone and cultural fluency shape brand perception. Continue reading
Instagram’s latest features may know you too well, and that could change how your content is seen (and shared) by your friends and target audience, digital marketer Jessi Healey writes. Continue reading
From TikTok’s booming livestream sales to Meta’s latest privacy fumble, the rules of online engagement are shifting fast, digital marketing expert Jessi Healey writes. Discover what’s driving real results and what’s quietly tanking your reach. Continue reading
From branding basics to social media hacks, marketing expert Alyssa Stalker shares how to create marketing that feels like you and stands out. Continue reading
Instagram shares its growth strategy, Meta pushes AI-driven engagement, and TikTok restructures its creator tools. Marketing expert Jessi Healey shares what it all means for agents. Continue reading
Top brass at Instagram, Adam Mosseri, is sharing insights for creators to get more traction on the platform. Real’s Jimmy Burgess breaks down how to make these tips work for you in real estate. Continue reading
Learn the social media secrets of Omer Reshid, a powerhouse real estate pro and social media expert who shares his insights with Real’s Jimmy Burgess. Continue reading
Generating half of her business on Instagram, North Carolina-based agent Emily McAllister focuses on creating local content that provides value to her ideal client groups. Jimmy Burgess sits down with her to find out exactly how she does it. Continue reading
This week, Sue “Pinky” Benson explains the difference between Instagram’s Reels and Stories features. Hint: They’re nothing alike. Continue reading
Real estate agents should be using video to market their businesses consistently, period, Kyle Draper writes. Here’s how to do it. Continue reading