71% of consumers expect personalized service. Here’s how to deliver

Real estate marketing needs to be as personalized as possible for agents to best prepare for the market ahead, and its eventual rebound. Continue reading

Healing the home: How some real estate pros are turning to feng shui in an uncertain market

No bites on that multimillion dollar home? It may be the vibes. Find out how Dr. and Master Zhi Gang Sha creates feng shui fixes for luxury listings. Continue reading

These tech tools will upgrade your open house, from check-in to closing

When you peel back the industry stigma of open houses, you’ll find the only people who really complain about them are those who should be championing them — real estate agents. Continue reading

Is your real estate website up to snuff? 5 can’t-miss essentials

Want to create an online presence but not sure where to start? Coach Darryl Davis offers the nuts-and-bolts elements that help you build an effective digital footprint from the ground up. Continue reading

Decide already! 8 steps for beating analysis paralysis with confidence

Not sure how to make a decision or guide your clients to one? Author and trainer Bernice Ross provides a simple formula that leads to clarity and confidence for you and your clients. Continue reading

What real estate agents need to know about kitchens and bathrooms from the 1950s 

Expert Gerard Splendore takes us back in time to when pastels and metals dominated the design world for kitchens and baths in the 1950s. This amazing time in design changes is still very popular today with those who love vintage fixtures Continue reading

Sign of the times: What the market could be signaling

The proof is in the numbers as financial expert and self-proclaimed “cocktail” economist Peter Prudden dives into the unknown to try to determine what current market conditions may mean for the correction ahead. Continue reading

Need clients? Here’s how to capture and convert the 6 major buyer types

Converting leads into clients isn’t easy, but knowing various types of clients and how to market to them will help. Chris Heller offers step-by-step strategies for capturing and converting the leads you need now. Continue reading