Tag Archives: Social Media

Overlooked inventory: 6 ways to find that diamond in the rough

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Inventory can be found anywhere — agents just have to get creative and put a little legwork into unearthing it. Continue reading →

6 video insights that’ll shape your marketing game plan

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Video is a powerful way to connect with your audience. Are you leveraging it to the max? If you’re ready to level up your video marketing strategy in 2021, here, expert Adam Hamwey shares his best tips. Continue reading →

Need to dust off your LinkedIn profile? 3 steps for making it pop

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If you aren’t on LinkedIn already or haven’t updated your profile in a while, now’s the time to dive in. Here are a few ways to level up your LinkedIn game — and boost your connections. Continue reading →

‘I’m not paying a Realtor’: Agent shares crazy requests on TikTok

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Florida agent Carly Allison’s TikTok videos — featuring outlandish scenarios like a potential buyer asking for her full commission and a client missing a closing because he was in jail — have racked up hundreds of thousands of views, and are now genera… Continue reading →

Instagram-savvy agents share how to spin gold on the platform

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Real estate Instagram pros who spoke at Inman Connect Now on Tuesday stressed that agents should be authentic on the platform, and not worry too much about creating a ton of industry-specific content. Continue reading →

Marketing content manager Aryeo raises $3.65M

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Aryeo, the 2021 class member of NAR’s REACH program, started in real estate photography before graduating to the greater need of helping agents control their data and content. Continue reading →

NAR elects new leaders, approves budget and more

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The National Association of Realtors’ board of directors held their biannual meeting Friday on the last day of the trade group’s midyear conference, the Realtors Legislative Meetings. Continue reading →

8 strategies to get more leads — and sell more real estate

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With discipline, persistence and an action-oriented acceleration plan, you can turn your real estate business into a high-growth, high-profit enterprise. Here are a few tried-and-true strategies. Continue reading →

Think before you post! The line between funny and unprofessional isn’t so fine

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The real estate business is insane right now. You’ve got frustrated buyers. You’re (rightfully) frustrated — and humor is a great escape. However, it’s also rife with danger. Here’s why you should think before you post. Continue reading →

7 things new agents should do every day for a year

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New agents are constantly asking Mauricio Umansky, founder and CEO of The Agency, what he did in his first year as an agent to lay the foundation for his career. Here, he shares the daily habits that helped set him up for success. Continue reading →