Sellers don’t care about your fancy CRM. They care how you use it

Broker and lead gen consultant Josh Ries shares strategies for demonstrating to sellers how your tech tools will get the results they’re looking for. Continue reading

Build relationships that last: Turn your SOI into a success pipeline

The more people know, like and trust you, industry veteran Terry LeClair writes, the more you’ll see your business and reputation flourish. Continue reading

New agent? Here’s how to build a sphere of influence from scratch

Relationships are your real equity in real estate, Coldwell Banker Warburg’s Kevelyn Guzman writes. Build them wisely — and they’ll build your career. Continue reading

Is your business on life support? Check the health of your database

Frustrated with a lack of leads or a lack of conversions? Troy Palmquist offers insights and tools to help you give your CRM a checkup. Continue reading