Author Archives: Ginger Wilcox

If everything is a priority, nothing is. Here’s how to improve your focus

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When you don’t protect your calendar and your time, BHGRE President Ginger Wilcox writes, growth activities consistently give way to the day‑to‑day. Continue reading →

How to pivot when you’re losing deals you should be winning

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BHGRE President Ginger Wilcox describes how agents can win more deals by changing the way they present their qualifications to clients. Continue reading →

Real estate doesn’t need more disruptors. It needs craftspeople

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Better Homes and Gardens Real Estate President Ginger Wilcox shares a call to bring care, knowledge and professionalism back to the center of the industry. Continue reading →

Trust is your competitive edge. Most agents earn it the wrong way

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In a market with fewer clients and more competition, trust is the ultimate differentiator for real estate pros, Better Homes and Gardens President Ginger Wilcox writes. Continue reading →

These are the women who have moved me: Ginger Wilcox

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According to the Better Homes and Gardens president, leadership isn’t just about what we accomplish individually. It’s about the way we show up for others, the opportunities we create and the impact we leave behind. Continue reading →

Succession planning is critical for business continuity: Ginger Wilcox

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Choose a successor, and start planning today to ensure your real estate company continues to thrive for years to come, Better Homes and Gardens’ President Ginger Wilcox writes. Continue reading →

4 steps to scale your business (and tip the scales in your favor)

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Scaling isn’t just about growth, BHGRE’s Ginger Wilcox writes. It’s about building a stronger, more resilient and engaged organization. Continue reading →

Ginger Wilcox on channeling an Olympic mindset 

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You can’t be both a victim and a victor. Better Homes and Gardens Real Estate President Ginger Wilcox writes that mindset makes all the difference in your outcomes. Continue reading →

The worst of the storm is over. Time to make waves: Ginger Wilcox

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We’ve weathered the worst of our industry’s perfect storm, Better Homes and Gardens Real Estate President Ginger Wilcox writes. Now it’s time to get geared up for what’s next. Continue reading →

BHGRE’s Ginger Wilcox on how to build resilience that hits home

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Renovations don’t just apply to your home, the Better Homes and Gardens Real Estate president writes. They can also apply to your professiona and personal endeavors. Continue reading →