Tag Archives: brokerage technology

Is Aalto the alt brokerage consumers want? Tech Review

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At its heart, the company is a brokerage, but with twice the number of coders and designers than advisers, it’s more of a “technology company” than Keller Williams and Compass. Continue reading →

Real rebrand is focused on putting the consumer first

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In conjunction with the start of operations in its 50th state, Nebraska, Real wants to become “a real estate experience company,” according to the unveiling of a new brand position at the 2023 RISE event, the company’s annual conference. Continue reading →

RE/MAX rolls out MAX/Tech platform powered by kvCORE

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MAX/Tech powered by kvCORE is a new, nationwide marketing and business technology solution for RE/MAX offices, teams and agents, the company announced Thursday. Continue reading →

Tech spotlight: The Corcoran Group’s rental tech tools

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Over the last few years, the company created a robust set of tools to help agents and consumers navigate the rental market. Recently expanding its offerings, here are some of the key features. Continue reading →

Why agents should be wary of their brokerage’s mobile apps

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Brokerages are rushing to arm agents with the latest tools and to get closer to the consumer. But what happens to the data when you leave? Be mindful of who owns your consumer data and leads. Continue reading →

Agent tool fatigue is real. And it’s our fault.

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Can you spot any of the following symptoms in your agent community? Resistance to tech change, declining adoption of tech offerings, complaints of tech complexity, complete rejection of brokerage technology policy (rogue agents) Continue reading →

The befuddled state of today’s real estate technology

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There’s much hype about technology in the real estate industry, but are real estate agents even using the technology available to them properly? Does the use of technology result in more sales? Will the company with the best technology win? And if so, … Continue reading →

Is technology getting in the way of your success?

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2019 is going to be an amazing year for technology. Truth be told, I’ve been saying that since I started in the tech space. But every year, it holds true – there are innovations across virtually every industry. Continue reading →

Why the “new” homebuyer needs a new brokerage

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In case you missed it, the way homebuyers approach house hunting has changed significantly in recent years. They tend to do a lot of the upfront research on prospective neighborhoods and school districts before ever contacting a real estate agent. Continue reading →