Why recruiting more agents is killing your brokerage

Bringing in huge numbers of mediocre agents won’t make your brokerage better, luxury consultant Chris Pollinger writes. It will just lead to more headaches for you. Continue reading

9 strategies for indie brokers to keep real estate agents thriving

By investing in your agents with innovative and meaningful initiatives, you’re building a foundation for long-term success, luxury advisor Chris Pollinger writes. Continue reading

Get ready for ‘the Costco door,’ a Mormon trend set to sweep the US

We already have Mormon moms to thank for the resurgence of Stanley cups, and now they’re putting another trend on the map — the Costco door. The Costco door is a 3-by-3-foot ground-level door that connects the garage and pantry. Continue reading

11 key takeaways from the 2024 Teams Report

This year’s Teams Report offers a roadmap for navigating the challenges and opportunities of today’s real estate market for teams, Chris Pollinger writes. Continue reading

Get to know 2025’s hottest luxury home design trends

Chris Pollinger and designer Samantha Senia share the top 2025 design trends redefining luxury homes — from sustainable reclaimed wood tables to statement lounge chairs. Continue reading

How to build a high-performing, interdependent real estate team

A truly cohesive real estate team, luxury consultant Chris Pollinger writes, can sustain long-term success while trusting, supporting and empowering each other. Continue reading

7 expense-cutting strategies for real estate teams in 2025

Cutting expenses in 2025 doesn’t mean sacrificing quality, Chris Pollinger writes. By strategically managing your budget, you can maintain profitability and reinvest savings into the areas that truly drive growth. Continue reading

8 steps on the path to greatness for new real estate agents

Learn the essential steps that pave the way to success in this high-stakes market with insights from luxury consultant Chris Pollinger. Continue reading

5 must-know strategies to stay ahead of the industry’s evolution

Discover five essential strategies to stay ahead as clients and the real estate market evolve. Chris Pollinger shares expert insights on how to adapt and thrive. Continue reading

9 proven ways to keep retention rates high when business is slow

Chris Pollinger shares powerful strategies to retain and motivate your real estate agents, even as listings hit all-time lows. Learn how to keep your team engaged and thriving during tough market conditions. Continue reading