Tag Archives: digital marketing

Trending: National parks get spicy, TikTok gets inclusive

By | | Uncategorized
Comments Off on Trending: National parks get spicy, TikTok gets inclusive

From thirst-trap conservation to alt text updates, the latest platform shifts prove that tone, clarity and inclusion matter more than ever. Jessi Healey breaks it down. Continue reading →

Trending: A winning gorilla debate answer, and TikTok holds on

By | | Uncategorized
Comments Off on Trending: A winning gorilla debate answer, and TikTok holds on

From soft features to shifting strategies, the latest platform updates show that connection, not performance, is what cuts through. Jessi Healey breaks it down.
Continue reading →

Trending: AI arms race, Reels remix and posting 5 times a day

By | | Uncategorized
Comments Off on Trending: AI arms race, Reels remix and posting 5 times a day

Instagram launches a native Reels editor, Meta drops a chatbot app, TikTok says live-streaming is the next gold rush — and two fast-food chains remind us that brand voice matters. Jessi Healey unpacks the shifts and what they mean for agents. Continue reading →

7 social media hacks every real estate agent needs

By | | Uncategorized
Comments Off on 7 social media hacks every real estate agent needs

In a competitive market, these simple but powerful strategies from Alyssa Stalker can help agents boost visibility, grow engagement and generate real leads without feeling stretched thin. Continue reading →

Trending: Fewer humans, more messages and maybe a Reels app?

By | | Uncategorized
Comments Off on Trending: Fewer humans, more messages and maybe a Reels app?

Jessi Healey explores the rise of virtual influencers, Meta’s shifting platforms and how real estate pros can keep showing up in a less human — but more connected — digital world. Continue reading →

Rechat bolsters digital media mix with ad builder

By | | Uncategorized
Comments Off on Rechat bolsters digital media mix with ad builder

Marketing software company Rechat has rolled out a significant update to its list of product features, a solution to the complicated process of running online display ads. Continue reading →

Trending: Skipping the middleman, ‘White Lotus’ energy, travel trends

By | | Uncategorized
Comments Off on Trending: Skipping the middleman, ‘White Lotus’ energy, travel trends

From “White Lotus”-fueled wanderlust to TikTok trends and creator-friendly tools, this edition of Trending breaks down what’s shifting — and how real estate pros can stay ahead. Continue reading →

Cofano-led Collabra Technology sells to Adx

By | | Uncategorized
Comments Off on Cofano-led Collabra Technology sells to Adx

The deal will see industry vet Russ Cofano exit the company. Current COO Margo Fraker take over as chief executive of the company’s B2B efforts. Continue reading →

Trending: Ownership shifts, joyful strategy and smarter reach

By | | Uncategorized
Comments Off on Trending: Ownership shifts, joyful strategy and smarter reach

From TikTok uncertainty to Snapchat’s joy-driven ad strategy, Jessi Healey unpacks how platforms are reshaping visibility, engagement and emotional connection. Continue reading →

Trending: Mixed signals, faster Reels and evolving replies

By | | Uncategorized
Comments Off on Trending: Mixed signals, faster Reels and evolving replies

From reposts and Reel replies to shifting platform priorities, Jessi Healey breaks down how social media is evolving—and what it means for visibility, strategy and control. Continue reading →