Rental season ‘completely derailed’ by coronavirus

Apartment search company RentCafé said that in the last week searches for apartments on its site have fallen 25 percent. Continue reading

Email offers biggest returns for real estate marketing: Report

As the coronavirus disrupts face-to-face interactions, more agents may turn to online ads. A new report breaks down where they should spend their money. Continue reading

In era of disruption, outsider leaders are a key to survival

Numerous leaders at real estate companies today stepped into their roles without prior real estate experience. They say that was actually an advantage. Continue reading

How real estate vendors can leverage the 6 stages of intent

In the world of B2B marketing, making connections with your audience can feel impersonal. But your audience is still made up of people. These people have needs, and when your product, solution or service can speak to those needs clearly and compellingl… Continue reading

How to cut through the noise and learn to trust your gut

You should think carefully and set up some rules before blindly trusting the advice of others. There’s something to be said for developing self-confidence, knowing yourself and understanding what’s right for you. Continue reading

Smart-home tech for agents: Moen goes with the Flo

Brandon Doyle and Colton Pratt scoured the Consumer Electronics Show to uncover the best, most exciting products coming down the pike. This week, Moen’s new line of smart bathroom and kitchen appliances. Continue reading

Smart-home tech for agents: Kohler upgrades bathrooms and kitchens for the 21st century

In this week’s “Smart-home tech,” new technology enables homeowners to move seamlessly around their kitchens and bathrooms and have some fun. Check out Kohler’s latest and greatest here. Continue reading

3 tech giants are teaming up to make smart home devices easier to use

Amazon, Apple, and Google have teamed up with the Zigbee Alliance to create a single, royalty-free wireless protocol that will make smart home devices easier to connect and use. Continue reading

The Essential Guide to 2020, 2025, 2030 and beyond

Real estate experts see massive amounts of change — some exciting and some challenging — coming to the industry in the decades ahead. Continue reading

Will voice-powered CRMs for real estate take off in 2020?

Voice search in real estate has been largely targeted at home search and agent branding, but tech innovators need to look inward to really power the industry. Continue reading