How to set up your digital profiles as a new real estate agent

Your digital presence is your storefront, and it’s open 24/7, Maris Callahan Messervey writes. Make sure it’s working for you, not against you. Continue reading

You better Google it! Mastering your Google Business Profile

While you’re optimizing your online presence, don’t stop at social media. Jimmy Burgess and Julie Tomlinson help you start up (or rethink) your Google Business Profile. Continue reading

The website is just the start: SEO strategies for real estate

Marketing expert Jon Krabbe offers guidelines for ensuring that your website isn’t just beautiful — but also easy for potential clients to find. Continue reading

The proptech startup media guide: Strategically leverage paid media

Marci James’ Proptech Marketing Guide series concludes with strategies for building a more resilient marketing engine that can weather market fluctuations and competitive pressures. Continue reading

From grind to flow: Why letting go is key to real estate success

Mindfulness isn’t just a nice-to-do daily habit, coach Aaron Hendon writes. It’s a performance tool used by some of the world’s top-performing coaches and athletes. Continue reading

Lead flow equals success: These are the top strategies for 2025

Real estate doesn’t lack lead gen options, Jimmy Burgess writes. It lacks execution. He provides a wealth of resources and the strategies you need to implement them. Continue reading

Zillow CEO lauds remote work as portal reveals plan to slash space

Zillow CEO Jeremy Wacksman said the company expects its leasing costs to drop by about $16 million over the next four years and anticipates earning $26 million in sublease income during the same period. Continue reading

Former Google CEO scores buyer for $39.5M NoHo penthouse

Former Google CEO Eric Schmidt has found a buyer for his Manhattan penthouse, which listed for $39.5 million in December. It was the priciest home under contract last week among 29 NYC properties. Continue reading

Listing descriptions are the most popular way to use AI: SURVEY

Delta Media Group conducted a survey of 100 brokerages on their sentiment toward the growth of artificial intelligence in real estate. Continue reading

Docusign CEO: New software aims to ‘remake’ real estate

At Inman Connect New York, Docusign CEO Allan Thygesen said its new software, Transaction Spaces, can reduce the complexities inherent in the transaction process. Continue reading