While some stumble into their brand organically, panelists at Inman Connect New York Wednesday emphasized that successful branding is a strategic process that requires authenticity and consistency. Continue reading
Need a little wind in your sails? Real’s Jimmy Burgess shares momentum-building strategies to help real estate agents move forward onstage at Inman Connect New York 2025. Continue reading
At Inman Connect New York, Kendall Bonner, Russ Cofano and Christine Jacobson urged agents to change how they communicate their value. Continue reading
To achieve growth goals, brokers need to break out of existing molds and get creative with their approach, all while keeping their “strategic subway map” at the forefront, Duffy told Inman Connect New York attendees. Continue reading
In his first Inman Connect appearance since becoming Zillow’s CEO, Jeremy Wacksman talked about the Super App, artificial intelligence and why maintaining Clear Cooperation is what’s best for agents and consumers. Continue reading
Marc-Antoine Juaneda of CoreLogic and Boris Geheniau of Fundament All Media shared insights on how real estate professionals can best leverage AI during Inman Connect New York on Wednesday. Continue reading
The chief marketing officers for eXp Realty, Brown Harris Stevens and CoStar Marketplace share why sales metrics don’t resonate with today’s consumers and what agents can do instead. Continue reading
In addition to committing to creating content, savvy agents told ICNY attendees that authenticity, focused branding and being fearless are some of the keys to finding success on social media. Continue reading
The key to finding a brand’s story is making sure that the consumer’s, the brand agents’ and competing agents’ views of that brand all align, Marine told Inman Connect New York attendees. Continue reading
Inman Connect New York is renowned for gathering the brightest minds in real estate, offering unparalleled access to expert insights and networking opportunities. This January, join industry leaders at the Hilton Midtown for transformative discussions … Continue reading