Tag Archives: lead generation

5 huge mistakes agents make when calculating cost per lead

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In real estate, money is made on the front end rather than at the closing table, Josh Ries writes. Here’s how to maximize the profit potential of your lead gen. Continue reading →

Free criminal background checks, smart lead generation and game-changing technology

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More than 400,000 agents nationwide now have complimentary access to domii’s Criminal Background Checks through strategic partnerships with leading MLSs, Realtor Associations, and Brokerages across the United States. Continue reading →

5 types of social posts that are filling agents’ pipelines right now (with examples to copy)

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Model your social media content marketing on these examples for real estate lead gen that’s useful, local and human, Jimmy Burgess writes. Continue reading →

9 smart (and affordable) ways to generate real estate leads this fall

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Every agent can use these under-$100 strategies this fall, from coach Darryl Davis, to spark new conversations, grow their business and fill their pipeline — fast. Continue reading →

9 brutally honest budgeting truths no brokerage wants to face in 2026

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Chris Pollinger shares brokerage budget planning truths every real estate business must face to cut comfort, measure performance and prioritize profit. Continue reading →

Revive amps up AI capabilities in bet on renovation market

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Revive’s model focuses on assisting listing agents and their clients with pre-sale renovations meant to increase market visibility and generate a return upon sale. The company coordinates with vendors, helps sellers understand the process and provides … Continue reading →

How to spy on your real estate competitors (to improve your ads)

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It’s OK to spy on your real estate competitors, Josh Ries writes, not to copy what they do, but to understand how to differentiate your message. Continue reading →

3 Google Business Profile mistakes you can’t afford to make 

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Real Grader CEO Alex Montalenti talks to Troy Palmquist about the biggest (avoidable) mistakes real estate agents make when it comes to their online presence. Continue reading →

Get social media advice from the best in the business: The Download

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This week, Ryan Serhant and a lineup of content marketing stars teach you how to make the most of the power of social media to connect, educate and entertain your followers. Continue reading →

How to charge through market chaos with a ‘Rhino Mindset’

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On this episode of Real Estate Insiders Unfiltered, Paracle co-founders, Tony Hanson and Lucas Mudrey, reveal their brokerage’s core philosophy — based on the book “Rhinoceros Success” — which drives them to charge at every market challenge. Continue reading →