24 of the best ways to generate real estate leads in 2024

Whether you’re looking to appeal to buyers or sellers, Jimmy Burgess offers a range of paid, low-cost and no-cost lead generation activities that are working now. Continue reading

3 simple, must-know truths about lead generation

What differentiates effective, successful agents from those who aren’t seeing results? According to broker and new Inman contributor Joseph Santini, it’s the willingness to lead-gen consistently. Continue reading

7 smart strategies for getting more real estate leads for less than $100

If social media, direct mail and networking aren’t yielding enough leads, try these simple, inexpensive strategies from author and coach Darryl Davis. Continue reading

Why should I talk about personal stuff on Instagram?

This week, Sue “Pinky” Benson explains why you should be posting about personal stuff on Instagram and how it benefits your audience, and ultimately, your business. Continue reading

Need a break from hustle culture? Cuddle up to plush prospecting

Burned out and bummed out is no way to start the new year. Try these plush gentle prospecting techniques to shift out of the grind and find some peace of mind. Continue reading

Playing the long game with effective lead nurturing

Post-pandemic real estate isn’t easy, according to Florida team leader Marcus Larrea. Here’s how to make sure you’re capturing as much business as possible. Continue reading

Feeling a little nervous? Here’s how to recession-proof your business

If a recession comes, writes Jimmy Burgess, keep in mind that it is not just a time of challenges but also of opportunities. Here he lays out ways to lead gen and lead nurture now. Continue reading

Why I quit cold calling cold turkey

After spending years as a faithful cold caller, find out why Realtor Jonathan Pressman decided the return on investment was no longer worthwhile. Continue reading

Up your game with these hot tips from NAR’s buyer and seller data

NAR’s 2023 Profile of Home Buyers and Sellers has just been released, and it’s packed with insights that can help you take your business to the next level in 2024. According to trainer Bernice Ross, the most important insights concern your lead generat… Continue reading