Realtor.com puts ‘spotlight’ on listing agents with new feature

Realtor.com has released Spotlight Listings, a new marketing tool that enables agents to drive additional traffic to their listings. Spotlight’s launch coincides with a major update to Local Expert, a lead generation tool that gives agents prominent pl… Continue reading

6 fall content ideas to boost engagement this season

Fresh, seasonal inspiration to connect with buyers and sellers and keep your pipeline full. Continue reading

The do’s and don’ts of crafting compelling listing descriptions

Want more eyes on your listings? These expert-backed do’s and don’ts will help you craft descriptions that spark emotion, highlight value and drive real interest. Continue reading

This 22-year-old agent did $16M in Year 1. Here’s how he did it

Jimmy Burgess sits down with Noah Escobar, a 22-year-old real estate agent with Berkshire Hathaway HomeServices Beach Properties of Florida closed and contracted over $16 million in sales volume in his first full calendar year as an agent. Continue reading

23 video content ideas every real estate agent should make in 2023

Whether you’re going all in on video in 2023 or creating your first, these 23 video content ideas from Jimmy Burgess will get you in front of more potential clients, position you as the local expert and get your creative juices flowing. Continue reading

7 types of real estate agents this market will crush

The real estate market has changed, and there will be agents who will not survive the current market environment. Are you nimble enough to make the adjustments needed? Here’s a list of the types of real estate agents this market will crush and how to a… Continue reading

5 ways to level up your local expertise

Positioning yourself as a local expert is a sure way to boost your business, your reputation and your credibility. Santiago Arana walks you through the process of developing your expertise so that you can wow both current and potential clients. Continue reading

No regrets! 7 things top agents wish they did sooner

Jimmy Burgess asked thousands of top-producing agents what they wish they’d done sooner in their careers. Here are the top seven things they regret putting off. Continue reading

How to brand yourself as the go-to local agent on Instagram

If you want to be known as the go-to local agent in your market, build an effective personal brand, and leverage a relationship-based marketing strategy, there’s no better place for you than Instagram. Here are three strategies you can start implement … Continue reading

7 mistakes top producers don’t let derail their success

Success leaves clues, Jimmy Burgess will be the first tell you. He’s studied top-producing agents to understand their essence and replicate that success. Here, he lists the seven things top producers do not do because they would stunt growth. Continue reading