5 tips for stepping up as a listing agent on your real estate team

The difference between those who struggle and those who thrive as a listing agent, coach Verl Workman writes, is the willingness to learn, adapt and take action. Continue reading

31 years of brutally honest truths boiled down to under 1,200 words

Success is inevitable, Jimmy Burgess writes, when you’re coming from a place of service and value-added client care. Continue reading

Close more listings with this customized marketing proposal

Jimmy Burgess talks with team leader and managing partner Andrew Undem about his step-by-step, super-effective listing presentation and marketing proposal. Continue reading

How agents can rise to the top of their market in the next 90 days

Real estate coach Jonathan Lack shares insights for what agents can do in the next 30, 60 and 90 days to perform at a higher level in the wake of commission lawsuit settlements. Continue reading

9 telltale signs it’s time for a marketing refresh

The Agency President Rainy Hake Austin outlines the factors that offer an early indication it’s time to rethink and switch up your marketing strategy for the new year. Continue reading

23 real estate marketing statistics you need for 2023

From the places that will be most in demand to the platforms you need to focus on, these statistics will help you hit the ground running as you plan your 2023 marketing strategy. Continue reading

11 magical terms that’ll grow your real estate business

Words have power. Magic words unlock opportunities that we might not have otherwise, Jimmy Burgess writes. These 11 powerful words can lead to insight, a change in attitude or even taking more action. Continue reading

Creating your 2022 marketing plan? 10 tips from a chief marketing officer

If you’re thinking through your marketing plan for next year, CMO Kristen Diamond dishes on how she’s thinking about her real estate marketing plan in 2022 to help you craft yours. Continue reading

How to shift your marketing strategy in Q4 — and start 2022 right

Harnessing the power of your CRM, leveraging existing inventory with fresh marketing materials and campaign strategies, and volunteering — here are the tactics that’ll help you meet your end-of-year goals and start 2022 on the right note. Continue reading

‘It’s a two-way conversation:’ 8 tips for social media naysayers

If you question what value social media really adds to your business, don’t. Point blank, it gives real estate agents way more reach than they could get offline. It’s not for everyone, but here are some tips to make getting started easier. Continue reading