From a record-setting halftime show to feeds users can now fine-tune themselves, social platforms are shifting toward participation, personalization and hyperlocal relevance — raising the bar for how professionals show up and engage.
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Paul Benson of Engel & Völkers Gestalt Group said relentless marketing, extreme responsiveness and maintaining a deep knowledge of his local market have helped him succeed in sales while leading a substantial affiliate across several states. Continue reading
Think of every interaction with a client and prospective client as your 30-second commercial, Century 21’s Tori Keichinger writes. How will you break through? Continue reading
Planitar’s new iGUIDE Site Plans extend virtual listings beyond interiors, giving buyers a full exterior view of properties. Continue reading
Consumers are attracted by great products but retained by great service. Zac Kennedy breaks down how to mentally “click” between being a ruthless product marketer and an empathetic service provider. Continue reading
The model Ori Harel spent 10 years building is going away. Now he’s building a next-generation, AI-driven content creation platform. Here’s why you should pivot in your business, too. Continue reading
Brown Harris Stevens CEO Bess Freedman looks at Zillow’s early win in its fight with Compass and its implications for the future of PLNs. Continue reading
Brown Harris Stevens CEO Bess Freedman looks at Zillow’s early win in its fight with Compass and its implications for the future of PLNs. Continue reading
On this episode, broker Eric Bramlett dives deep into the systems, philosophy and people that power his high-retention (90 percent), high-referral brokerage of 148 agents. Continue reading
On this episode, broker Eric Bramlett dives deep into the systems, philosophy and people that power his high-retention (90 percent), high-referral brokerage of 148 agents. Continue reading