Tag Archives: marketing

Busy but broke: Where new agents waste their time

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Ashlee Jankovich writes that new real estate agents must learn to protect their time and focus on the activities that matter most to keep their business on track. Continue reading →

How the KISS principle works in a noisy real estate industry

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“Keeping it simple” is an essential principle for real estate success. Find out how broker-owner Joey Conner puts it into practice for better recruiting and retention. Continue reading →

Rechat and Canva partner with new integration feature (EXCLUSIVE)

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With the integration, Rechat will provide Canva directly with brokerage listing details, making the creation of marketing materials for agents and properties on the platform seamless. Continue reading →

90% of podcasts don’t last past 3 episodes. Here’s how to keep going

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New contributor Tim Garrity shares tips for building your brand reputation and client relationships by staying consistent with your podcast. Continue reading →

NAR Code of Ethics Articles and SOPs new agents overlook most

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You passed the licensing exam. But the Code of Ethics that governs this profession doesn’t end with a test score — it’s where your career begins, coach Darryl Davis writes. Continue reading →

How to capture massive share in today’s tough real estate market

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Old school marketing strategy married to AI customization is the secret to success in today’s new and very competitive marketplace, Bernice Ross writes. Continue reading →

How to raise your price point with luxury staging

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Julian Buckner of Vesta Home shares strategies for raising the price point of your average listing and increasing your commission by staging high-end homes effectively. Continue reading →

Keller Williams opens Command platform to 3rd-party developers

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After years of steadily adding integrations to its Command platform, Keller Williams is opening the doors to third-party developers through a specialized hub. The hub will fast-track integration launches to Command’s app store, KW Marketplace. Continue reading →

NAR’s marketing chief reveals the new strategy for Realtors

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After years of turbulence, lawsuits and shakeups, NAR is making a bold marketing reset. CMO and CCO, Bennett Richardson, talks strategy for new “More Than Opening Doors” campaign. Continue reading →

NAR highlights unseen work of Realtors in new ad campaign

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The 1.47-million member organization seeks to show consumers that “agents who are Realtors do more than open doors” with its slate of new ads. Continue reading →