Tag Archives: marketing

30+ free hacks for Instagram and Facebook

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Once you have created a system for content creation, the next step is distribution — which is where these free tools from Facebook and Instagram come into play. Continue reading →

How to kick up your fall production right now

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Do you have a solid plan for landing new clients and closing as many deals as possible in the last quarter of the year? Regular Inman contributor Bernice Ross has you covered with these five detailed tips. Continue reading →

5 tactics for selling ultra-high-end condos

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Picture the home of any successful, high-powered character on popular television and it’s likely you’ll envision a luxury condo. In the current cultural moment, a high-end apartment is seen as the height of city living — literally and figuratively. Continue reading →

How to optimize your Instagram profile

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How long has it been since you’ve updated your Instagram profile? Because it acts as a landing page for your listings, having an optimized profile is crucial to attracting new followers and converting visitors into clients. Continue reading →

New AR tour app from Sparkout raises questions about the tech

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Sparkout has launched an augmented reality real estate tour app for Android users in an increasingly crowded market with decreasing interest. Continue reading →

Keeping It Real: Why it’s time to kill vanilla

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On this edition of “Keeping It Real,” a recurring podcast series on Inman, Peter Lorimer shares why now is the time to get out of the box and create content that resonates with your tribe. Continue reading →

KvCORE shines in increasingly crowded all-in-one platform space

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KvCORE is Inside Real Estate’s all-in-one business management, marketing and sales solution. See how it stacks up among its industry competitors in this in-depth proptech review. Continue reading →

5 mistakes that’ll derail your Instagram

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Instagram might be the perfect social media platform for real estate. It helps agents capture followers as they ogle at property pics, they can fall in love with listings through innovative IG stories, and they get a real-life sneak peek at what agents… Continue reading →

How to keep your commission off the negotiating table

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You’ll likely come across buyers griping about commissions — probably because of their own experiences or poor representations of what agents actually do on reality TV or social media. Here are a handful of tips for showcasing your worth and combating … Continue reading →

Bright MLS and Homesnap launch multichannel digital ad product

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Members of Bright MLS will be able to use Homesnap’s digital advertising tool to market listings on Facebook, Google, Waze and Instagram. Continue reading →