Inman Connect Las Vegas: 10 tips for first-time attendees

Networking with top producers, learning new skills, getting industry updates (and squeezing in a little fun) — Inman Connect Las Vegas has a lot to offer. To ensure you don’t miss the must-see panels, conferencegoers and vendors at ICLV, here are 10 ti… Continue reading

60+ homeowner content ideas that’ll keep ’em coming back for more

Looking for seller leads? Trying to stay top-of-mind with past clients? Content marketing, regardless of the delivery method, is imperative in positioning yourself as the local expert and providing value that attracts clients and keeps them coming back… Continue reading

‘Millennials should not buy homes’ and other lies consumers fall for

There’s a lot of misinformation about down payments and loans that is spread to and believed by consumers. Here’s how we can help change the false narratives at an agent level. Continue reading

5 quick Memorial Day marketing ideas for agents

Looking for a marketing plan to tie to Memorial Day? It’s not too late! Here are a handful of things you can do — all under three hours — to promote your business.
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Want to rise above your competition? Try these 5 pro moves

In real estate, showcasing your professionalism is how you get business. It’s how you convince buyers and sellers to work with you over the plethora of other agents out there. What can you do to exhibit competence and display your skillset to past and … Continue reading

3 essential social media platforms for newbie agents

When it comes to social media, it’s a bit of a jungle out there. To help new agents suss out what’s crucial, here are the top three platforms and some tips for how to make it all work with your marketing plan. Continue reading

Why don’t we think about clients’ specific needs?

Other than that narrow exception that agents make for first-time homebuyers, agents don’t think of clients as having specialized needs that require customized solutions. Instead, agents provide a cookie-cutter approach to standardized service with the … Continue reading