The real estate agent’s guide to marketing with Instagram

As the most user-friendly and visually focused social media platform, using Instagram effectively is a must for your marketing. Continue reading

How do you switch to a new type of Instagram account?

Once you’ve decided on the type of Instagram account you need, this video will help you make the switch from one to another. Continue reading

This agent got a job from TikToking. Steal 11 of his social media tips now

Alexander Zakharin took TikTok seriously, and soon the president of Nest Seekers International’s Ultra Luxury division took notice. Now he’s sharing his tips to land a promotion with Inman readers. Continue reading

One card isn’t enough: Get more leads with this ‘just sold’ method

If you’re implementing direct mail into your marketing, here’s how to make sure it stands out after your next closing. Continue reading

5 AI-driven social media strategies real estate agents are missing

There are only a few generational technologies that come along with the potential to revolutionize the efficiencies in our businesses. ChatGPT is one of these. Continue reading

Uncover what lies ahead: Proptech and agent marketing insights

Watch the new Inman Access classes now! This week’s videos feature industry innovators Dominic Chan and Glennda Baker, who bring their extensive experience and insights to the table. Continue reading

Rezora latest marketing vendor to team with ChatGPT maker OpenAI

Rezora will leverage artificial intelligence to personalize email based on client segmentation and property interests, as well as enhance listing narratives, according to an announcement. Continue reading

Marketing guru’s run for POTUS puts speakers in awkward position

NAR’s Lawrence Yun is among the prominent figures scheduled to speak at a seminar where Momentifi CEO and U.S. presidential candidate Gibran Nicholas will hawk his book. Continue reading