After amplifying Rocket’s Super Bowl ad with a social campaign that generated 247 million views, Viral Nation is now tasked with helping the mortgage giant cut through noisy social media feeds by showcasing real client stories. Continue reading
Mortgage technology startup leveraging integrations with Fannie Mae, Freddie Mac and ICE Mortgage Technology to grow its stable of clients — which now include NEXA Mortgage. Continue reading
While rival Rocket Mortgage seeks to boost refis by becoming largest U.S. loan servicer, UWM CEO Mat Ishbia says AI, competitive pricing will help mortgage brokers compete for borrowers. Continue reading
Loopholes in new law mean credit bureaus will still be able to sell applicants’ information to their current lender, servicer or bank — a boon for lenders who also service their own loans. Continue reading
Industry leaders James Dwiggins, Michael Valdes and Mike Miedler got candid on the last day of Inman Connect San Diego, saying the industry has lost sight of its purpose amid commission lawsuits and company rivalries. Continue reading
CEO Varun Krishna says lender has already seen a surge in leads and higher conversion rates from the Redfin deal, thanks to “cross pollination” of leads, agent referrals and mortgage applications. Continue reading
Both companies have invested heavily in AI. But while Rocket consistently earns high marks for loan servicing, Mr. Cooper’s J.D. Power rankings have been subpar for more than a decade. Continue reading
CEO Jay Bray says the loan servicing giant intends to “hit the ground running” when it merges with Rocket Companies later this year after turning a $198 million Q2 profit. Continue reading
Doma claims Upfront Title can saves borrowers 40 percent to 70 percent on title insurance. In a trial run with Mr. Cooper, the solution cut loan cycles by three days and saved borrowers hundreds of dollars on title fees. Continue reading
By handling every aspect of homebuying and selling, from search to financing to title and closing — Rocket aims to cut transaction costs on the median priced home in half, from $40,000 to $20,000. Continue reading