These powerhouse real estate experts share their knowledge freely on Twitter, taking on real estate topics as well as marketing, operations and other business topics, which you can learn from and implement in your own business. Continue reading
Zeroing in on your ideal client, and determining how to help them, will allow you to develop better marketing strategies and make you more effective once you’ve connected. Continue reading
Enhance, optimize and fine-tune your online presence in seven days using this social media refresh checklist for real estate. Continue reading
Sharing the latest funny photo is an almost irresistible impulse. However, if it crosses the line into marketing, you could be setting yourself up for financial consequences. Continue reading
Marketing that repulses the intended audience is much worse than marketing with no redeeming qualities, writes Laura Viñalet. Your marketing should be strategic, purposeful and professional. Here are seven major marketing turnoffs that you should avoid. Continue reading
Are you a real estate know-it-all? Just a big trivia buff? Take Inman’s real estate marketing quiz. Test your knowledge to see if you’re on the right track or if you need to study up. Continue reading
It’s not always possible to predict how the world — and therefore the market — will shift. What we can do is teach new agents how to navigate the changing tides. Continue reading
The current real estate market separates the best from the rest. Jimmy Burgess shares how to avoid the biggest mistakes agents are making right now. Continue reading
Have we reached the point of no return when it comes to affordable housing? Dr. Lee Davenport and her guest, Georgia State University’s Dr. Dan Immergluck, discuss the peril and possibilities. Continue reading
ChatGPT can be a useful tool, but it spits out a lot of bad advice, writes Bernice Ross. In Part Two of the series, find out what seller information the AI gets wrong. Continue reading