In today’s world of AI search and brokerage M&A, trainer Bernice Ross writes, branding your business with your name or your brokerage isn’t enough. Here’s what to do instead. Continue reading
Broker Pam Blair says that recognizing when your brand needs to change is the key to keeping your business going during challenging markets. Continue reading
Despite a slow start to the year, Zillow’s latest report said May might be a potential goldmine for homesellers. Listings that go live during the last two weeks of May receive a premium of $5,600. Continue reading
Don’t fall into the “be everything to everyone” trap, Debra Trappen writes. Instead, attract your dream clients, fuel your passions and experience fulfillment by discovering your true niche. Continue reading
Prospective homebuyers have a better shot at securing a dream home as sellers continue to lower listing prices, according to a recent analysis by Zillow. Despite persistently high mortgage rates, buyers are capitalizing on these price reductions to neg… Continue reading
Persistent market headwinds resulted in a slow beginning to the year, according to Redfin. The typical days on market reached 54 days this month — the slowest pace since 2020. Continue reading
Mortgage rates continue to be a thorn in homebuyers’ side into the new year, as evidenced by a downturn in contract signings despite greater home tour activity. Redfin’s latest market report revealed its Homebuyer Demand Index, a seasonally adjusted me… Continue reading
In November, active listings rose 0.5 percent month over month and 12.1 percent year over year, according to Redfin’s analysis. Continue reading
Since Friday, real estate agents have been arguing on the video sharing platform that the recent commission suit settlement is likely to hurt both homebuyers and the agents who represent them. Continue reading
The average sale price nationwide just exceeded 100% of list price for the first time since August of last year, according to a new market report from Redfin released on Thursday. Continue reading