Forget scripts: Here’s the secret to fruitful listing conversations

There has never been a more critical time to take your communication skills to the next level. Here’s how to connect better with sellers (for the win). Continue reading

Want to be better at prospecting? 10 traits and strategies to adopt

As real estate agents, we are sales professionals. We find customers, we talk to customers, we serve customers. If we are trying to skip any of those steps, we are not doing our jobs. Here are the attitudes and behaviors of the best sales professionals. Continue reading

Stressed out? How to cope with today’s low-inventory market

Almost everyone today is struggling with this low-inventory, high-demand market. So, if you want to stand out from the competition and win more listings, here are some powerful ways to do it. Continue reading

11 objection handling scripts agents need today

When it comes to working with buyers, objections are buying signs. Your role is to uncover their concerns, address them and move your clients forward in making the purchase. Here are a few important scripts to keep handy. Continue reading

How to stay in touch and generate leads in a changing market

Despite today’s uncertainty, real estate agents still need to find ways to drum up new business. With these practices and helpful cold-calling scripts, agents can generate new leads while staying top-of-mind with previous clients. Continue reading

Why teams need onboarding and training systems

Do yourself and your team a favor: Establish strong onboarding and training systems to make achieving your goals more seamless and systematic Continue reading

What the Super Bowl halftime show and real estate have in common

As Jay Thompson watched the Super Bowl halftime entertainment, he couldn’t help but think about the striking similarities between the show and the real estate business. This thought stream invoked the four P’s that it takes to make it in this industry,… Continue reading

Lesson Learned: Listen to your inner voice

Each week, we talk to agents across the country about what they’ve learned along the way (and what they wish they had known as new agents). This week, Naples agent Sonja Pound suggests focusing your energy on trusting your gut and building relationship… Continue reading

Gary Keller, KW training scripts called out in commission lawsuit

The lawsuit alleges that the National Association of Realtors (NAR), Realogy Holdings Corp., Keller Williams Realty, RE/MAX LLC, HomeServices of America Inc. and HomeServices subsidiaries BHH Affiliates LLC, HSF Affiliates LLC, and The Long & Fost… Continue reading