Tag Archives: 3-phase marketing strategy

New data shows Compass dominating key markets and keeping more deals in-house

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Compass now holds 30 percent to 39.5 percent of unit sales across five major markets — a share at least four times larger than the next biggest brokerage. Continue reading →

EXp announces pre-marketing syndication deal with 3 portals

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The brokerage’s agents can send their coming-soon listings to portals Homes.com, Realtor.com and ComeHome.com. Continue reading →

Compass to debut physical, in-office book of private listings

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The Compass Private Exclusive Book will be available for any agent to view in a Compass office. The book project comes as Compass increasingly makes private listings a core part of its strategy. Continue reading →

Waging war has come at a cost, Compass says in NWMLS lawsuit

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The brokerage’s federal court complaint acknowledges that clients have canceled listings and that agents have departed amid a battle with Northwest MLS over how they’re marketed. Continue reading →

Compass launches ‘Compass One’ client portal and dashboard

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The new portal went live on Monday as debates over Clear Cooperation have come to a peak. It will allow clients access to Compass exclusives, and to track transactions. Continue reading →