Tag Archives: bernice ross

Are listing agents the right people to present your buyer offers?

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Here’s how to navigate this tricky situation and avoid stepping on other agents’ toes. Continue reading →

Are listing agents the right people to present your buyer offers?

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Comments Off on Are listing agents the right people to present your buyer offers?

Here’s how to navigate this tricky situation and avoid stepping on other agents’ toes. Continue reading →

California’s top female real estate brokers on rising to leadership

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Female leaders in the real estate industry share their hard-won wisdom on how they struggled to rise to the top. Continue reading →

How women brokers are finding their voice in the industry

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Early findings from C.A.R.’s 2020 membership survey include a continued decline in the number of broker licensees in California, the pros and cons of the indie and franchise models, and a look at how women are finding their voice in the industry. Continue reading →

Are part-time agents bad for the industry? Here’s the truth

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Managers and brokers need to tell new and part-time agents the hard truth about what it takes to succeed in real estate — a full-time commitment, emotional resilience, lifelong learning, and willingness to prospect and generate your own leads. Continue reading →

Exiting real estate: How much is your business really worth?

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What does it take to successfully sell a real estate business? The first two parts of this series looked at your mindset around leaving the business and how to increase its value when you sell. The next step is negotiating the sale. Continue reading →

Here’s why you should price your listings in multiples of $10K

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The rules of pricing properties are changing, yet most agents continue to use the same pricing approaches that the industry did 50 years ago. Are you making this costly mistake on your listings? Continue reading →

Exiting real estate: How sellable is your business?

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Part 1 of this series looked at your mindset and whether you’re well prepared to leave the business. The next step is determining the value of your business and what you can do to enhance its value prior to your sale.   Continue reading →

Exiting real estate: Is your business ready for you to leave?

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Although it’s smart to have a retirement plan, it’s even smarter to have a transition or backup plan in case you have to leave the business earlier than you anticipated. Take the quiz to find out if you’re ready to exit when the time comes. Continue reading →