Tag Archives: Columns

Women’s History Month: How Evelyn Jay designed a 2nd career

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Coach Annette DeCicco shares how this Maryland agent took the skills she learned from being a social worker and applied them to a thriving career in real estate. Continue reading →

The proptech startup media guide: Build trust through earned media

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Marci James’ Proptech Marketing Guide series continues with strategies for building brand authority with earned media opportunities.
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Broker Spotlight: Randel Jones, RE/MAX Preferred

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Find out how this collaborative leader and mentor has led his New Jersey brokerage through every type of market shift, from booms to downturns, while adapting, evolving and continuing to grow. Continue reading →

Teams Spotlight: Alex Derenne, The Powerhouse Partners

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Learn how this team lead empowers agents to run their own businesses while having access to the mentorship, tools and collaboration they need to scale successfully. Continue reading →

Women, Wealth and Real Estate: A pathway to financial freedom

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The real estate industry is now opening doors for women like Martice Brumfield to step in and create their own financial futures through ownership, investment and professional careers, Melanie Klein writes. Continue reading →

Good shopping conditions for buyers this spring: Economist

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This week, Windermere Real Estate Principal Economist Jeff Tucker looks at active listings, inflation and mortgage rates, which spell out “a recipe for pretty good shopping conditions for buyers” this spring. Continue reading →

It’s time to reimagine off-market listings: Cara Ameer

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A middle ground that provides choices for sellers and options for agents might be just what the industry needs to create movement in the market, broker Cara Ameer writes. Continue reading →

What’s your best marketing tip for 2025? Pulse

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You have to wear so many hats as a real estate professional, including that of marketing expert. What’s your No. 1 marketing strategy that’s working now? Continue reading →

The transparency double standard: Ketchmark’s push to repeal CCP

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Real estate professionals should be making decisions based on what benefits consumers, not out of fear of who might be deposed next, compliance expert Summer Goralik writes. Continue reading →

How to find the right real estate coach (and how to know it’s a fit)

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By defining your goals and ensuring a good fit, coach Verl Workman writes, you can choose a coaching company that will guide you to success. Continue reading →