Rocket Companies to purchase Redfin in $1.75B all-stock deal

Rocket Companies announced Monday its plans to acquire Redfin in an all-stock transaction valued at $1.75 billion in equity. This acquisition will integrate Redfin’s home search platform, which features over 1 million listings and a network of 2,200 ag… Continue reading

More sellers are taking a hard-line approach with commissions: Intel

The most recent Intel Index data suggests that agents are beginning to track patterns in what’s happening to their commission rates in response to the industry practice changes, and are less uncertain about how it’s impacting their business. Continue reading

How to amplify your brand’s voice and attract your dream clients

If you’re sick of blending into the sea of sameness, avoid these three common mistakes and follow marketing expert Christine George’s guidance for crafting a brand voice guide. Continue reading

Tool Kit: How to be a Wonder Woman in real estate

In celebration of International Women’s Day, trainer Rachael Hite highlights four traits top women in real estate share and provides resources to help you become your own superhero. Continue reading

A small but growing minority think it’s a good time to buy a home

While only 1 in 4 Americans surveyed last month by Fannie Mae said its was a good time to buy, that’s up from an all time low of 14 percent last spring. Continue reading

Weak February jobs report moves the needle on mortgage rates

Mortgage rates eased Friday as investors took stock of new data showing employers added 151,000 workers to their payrolls in February and the unemployment rate ticked up to 4.1 percent. Continue reading

35-agent Spokane, Washington, team 4 Degrees joins eXp Realty

Brothers Joel and Jordan Tampien founded their brokerage, 4 Degrees, in 2015 and have grown the firm to 35 agents. Last year, the team completed 755 transaction sides worth approximately $306 million. Continue reading

Foyer is a better way to FHSA: Tech Review

Inman’s tech expert Craig Rowe reviews Foyer, an app built around FHSAs — First Time Homebuyer Savings Accounts. The interest-bearing account type is designed for exactly what it sounds like, and in 12 states, it offers tax advantages. Continue reading

Trending: Instagram’s guide, Meta’s AI and TikTok’s next move

Instagram shares its growth strategy, Meta pushes AI-driven engagement, and TikTok restructures its creator tools. Marketing expert Jessi Healey shares what it all means for agents. Continue reading

EXp CEO ‘cautiously optimistic’ as spring homebuying season nears

EXp CEO Leo Pareja said he’s hopeful about the busiest season of the year for homebuyers, saying more inventory at varied price points will be key to helping shoppers see beyond elevated rates. Continue reading