7 non-salesy reasons to reach out to your database

A service-oriented approach leaves you and your clients feeling better about every interaction. Coach Darryl Davis offers seven strategies for reaching out in a positive, authentic way. Continue reading

70+ strategies to generate listings in today’s market

No matter what the market conditions, a well-balanced real estate business requires listings. Here’s how to find them. Continue reading

Build a database from scratch through professional networking

The strength of your database begins with you, according to Jeff Roth. If you are working on yourself and your business and showing up in the world trying to add value, others will respond in kind. Continue reading

10 unique ways to refresh your listings this fall

September is a fantastic time to refresh your listings and create unique, eye-catching marketing campaigns that will get your listings sold now. Author and trainer Bernice Ross guides you through an autumn plan to reboot and reposition your listings fo… Continue reading

Real Estate Webmasters partners with LuxuryRealEstate.com

The partnership will provide members with its Renaissance web development and content management platform, luxury-focused lead generation tools and other innovations, REW says. Continue reading

What’s the biggest marketing mistake agents make? Pulse

This week, we want to know: What’s the biggest marketing mistake agents make? Is it failure to launch, failure to follow-up or something else? Continue reading

Stop chasing social media trends: 7 marketing mistakes agents make

Has your marketing fallen flat? CSO Luke Babich of Clever Real Estate says your content may be the problem. Here are seven common mistakes agents make. Continue reading

How to turn your Facebook friends into Instagram followers

Many agents are making mistakes when it comes to building their presence on Instagram. Marketing coach Michelle Berman Mikel shares her essential tips for making your friends your followers. Continue reading

Get back on track! A 30-day plan to detox from overspending

Being a small business owner in a down economy can feel like a heavy burden, but take heart! Rachael Hite offers smart budget tactics and collaborative ideas to help you weather the storm. Continue reading

16 great podcasts — and the agents nailing audio as a marketing tool

These podcasts not only provide listeners with tips and advice on how to build their business, but also serve as the best examples of how agents are nailing the form as a marketing tool. Continue reading