ERA Real Estate ‘Moves Up’ with new marketing campaign

ERA Real Estate is ending the year with “It’s time to move up,” a marketing campaign highlighting the brand’s growth and record 99 percent recommendation rating amongst consumers. Continue reading

Opendoor campaign challenges winter homeselling myth

For years, homeowners have hesitated to list their homes at the end of the year, believing that it’s an inconvenient time. “Confessions” aims to reassure sellers that Opendoor’s platform provides a reliable solution year-round, ensuring that sellers ca… Continue reading

BHGRE flexes ‘iconic power’ in new marketing campaign

Better Homes and Gardens Real Estate has unveiled a new tagline, “Nobody Knows Homes Better,” in its latest consumer-facing ad campaign. Continue reading

Help homeowners lower home maintenance costs in 2023 with this 12-month marketing campaign

Would you like to help your clients and sphere cut their homeownership and home maintenance costs substantially in 2023? This 12-month marketing plan is suitable for social media, email, direct mail and even video, writes trainer Bernice Ross. Continue reading

Engel & Völkers brings simplicity to luxury in new marketing campaign

Titled “Live Your Luxury,” the campaign showcases the “simple, yet personal luxuries” that come with owning a home by highlighting everyday moments that serve as little treasures. Continue reading

A lighthearted listing campaign during tough times

Fredrik Eklund and Ben Bacal teamed up to create their Star Wars-themed “May the Sale Be With You” marketing campaign for a family-friendly $32M luxury listing in Beverly Hills. Continue reading