Playing the long game with effective lead nurturing

Post-pandemic real estate isn’t easy, according to Florida team leader Marcus Larrea. Here’s how to make sure you’re capturing as much business as possible. Continue reading

Technology is key to helping landlords attract college students

RentRedi CEO Ryan Barone writes that from smart home enhancements to mobile-friendly tech service that streamlines the rental process, technology is the key to helping college-town landlords thrive in today’s market. Continue reading

7 ways to show appreciation to clients and communities

Don’t let the negative headlines get in your head, writes coach and trainer Darryl Davis. Find out how you can come from a positive place and put your best face forward right now. Continue reading

Feeling a little nervous? Here’s how to recession-proof your business

If a recession comes, writes Jimmy Burgess, keep in mind that it is not just a time of challenges but also of opportunities. Here he lays out ways to lead gen and lead nurture now. Continue reading

Why I quit cold calling cold turkey

After spending years as a faithful cold caller, find out why Realtor Jonathan Pressman decided the return on investment was no longer worthwhile. Continue reading

The Agency’s president on strategic steps for success in 2024

According to The Agency’s Rainy Hake Austin, meeting the challenges of 2024 will require you to get in touch with an essential truth about the real estate business: You’ve never arrived. Continue reading

Need leads? Try this easy approach to high-probability door knocking

Bernice Ross talks to long-time Bay Area broker-owner and trainer Jerry Kidd about how to integrate so-called old-fashioned marketing methods into a winning formula for growth. Continue reading

Coaching as a catalyst for unleashing your potential

Coaches Emily Bossert and Melanie Klein offer insight into overcoming roadblocks, leaning into growth edges and pushing your real estate business to a higher level of achievement. Continue reading

Turn your database into an ATM. 6 rules to ENGAGE

Jimmy Burgess shares this step-by-step program to help you make the most of your sphere of influence and incoming leads so that you have a never-ending supply of real estate clients. Continue reading