Tag Archives: marketing

10 easy ways to repurpose your video content for maximum impact

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The key to maximizing the impact of your long-form video content lies in a well-structured repurposing strategy, Karen Stone explains. Continue reading →

19 community-centric heat wave initiatives for Realtors

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As scorching heat waves become more frequent and intense this summer, it is imperative for communities to come together and devise innovative solutions to protect their most vulnerable members. Coach Darryl Davis offers ways that real estate profession… Continue reading →

Understanding the sales funnel: A guide for new real estate agents

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Whether you’ve just begun your career as a real estate agent or are exploring new strategies to boost sales, Jessi Healey explains how a sales funnel can be a great tool and strategy to grow your business. Continue reading →

7 lies unsuccessful agents believe that are holding them back

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Don’t believe the lies. You are in the right place, at the right time, and in the exact business that can help you build the life you always dreamed of having, Jimmy Burgess writes. Continue reading →

AI can supercharge agents’ brands. 3 marketing experts share pro tips

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Marketing dynamos from Anywhere, The Agency and Collabra Technology shared how companies can wield artificial intelligence and market data to help agents stand out in a competitive market. Continue reading →

Katie Lance: ‘We’re in a big moment with ChatGPT and AI’

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At ICLV, the social media consultant offered a prescription for using AI and ChatGPT in your real estate business, from marketing to customer service to automated lead gen. Continue reading →

Stand out: Master social media and be ‘super f*ing authentic’

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At Inman Connect, star brokers Josh Peters and Nile Lundgren shared the power of authenticity and dedicating yourself to a niche during a challenging real estate market. Continue reading →

Share your Inman experience. It’s an investment in your business

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Sharing your Inman experience, or any real estate conference for that matter, on social media is actually a smart move, agent, host and comedian Karen Stone writes. Continue reading →

With off-market listings, sellers rarely know best, luxury agents say

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Luxury real estate agents discuss the nuances of balancing sellers’ wants and needs against MLS rules and ethical standards as it relates to off-market listings Monday at Inman Luxury Connect in Las Vegas. Continue reading →