Tag Archives: marketing

Could your lender co-marketing violate RESPA? The Download

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Learn more about a North Carolina “pay-for-play” scheme, and get new ideas for optimizing your marketing while providing clients with the finance-related guidance they need. Continue reading →

TikTok is the most powerful lead gen tool you’re probably not using

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Rick Guerrero speaks with digital marketing expert Josh Ries about the impact and potential of TikTok for real estate marketing and lead generation. Continue reading →

Forget everything you’ve heard about GPT-5. Here’s the truth

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Real’s Drew Thompson outlines the new features of ChatGPT’s latest update and casts the vision for how it fits into your content plan. Continue reading →

7 signs your business is thriving (even when the market isn’t)

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The market doesn’t determine the trajectory of your real estate business, Jimmy Burgess writes. Your systems, consistency and intentionality do. Continue reading →

After 40 years in business, this Utah real estate broker gets a client a week through TikTok

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“Others are all doing the same thing, so I’m doing something different,” said Babs De Lay, a top 5 percent broker who recently began growing a large following on social media. Continue reading →

7 end-of-summer marketing ideas to spark fall momentum

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The end of summer can be one of the best times to reignite your marketing and reconnect with your community. Coach Darryl Davis shows you how. Continue reading →

Team Huddle: How this team blends longevity and innovation

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Learn how Jennifer Mills Klatt’s Home Discovery Team stays focused and aligned with Melanie Klein’s overview of the team’s communication process. Continue reading →

3 social media lead gen lessons from the Trump vs. Powell drama

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Capture attention and build relationships by helping your clients navigate the implications of headline-grabbing topics, Josh Ries writes. Continue reading →

Price adjustments are back: How to have tough conversations without losing the listing

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Don’t fear having this conversation with your frustrated sellers, coach Darryl Davis writes. Putting it off too long costs your clients time, money and momentum. Continue reading →

6 tech tools to elevate your listing presentation on a budget

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Want to land the listing? Marketing expert Alyssa Stalker offers tech tools designed to help you make a big impression on potential clients. Continue reading →