Tag Archives: professional photography

How agents can make the most of the Zillow-Matterport breakup

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Troy Palmquist looks at Matterport alternatives and reassures agents that the loss of the floorplan platform on Zillow doesn’t have to upend their marketing plan. Continue reading →

EXp Realty exec tells agents to stop using bad photos

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Wendy Forsythe also recently said agents right now need to adapt to longer listing marketing periods and offered some advice for today’s team leaders. Continue reading →

Facebook Marketplace: The effective tool most agents skip

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Holly Brink shares agent Abby Goodell’s no-frills strategy for turning Facebook Marketplace posts into legit buyer leads and examines why most agents overlook the platform. Continue reading →

How to use strategy, tech and real talk to keep deals moving

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Transaction hesitation is real, but deals are getting done. Here’s how broker-owner Jaclyn Kelley and her agents have been keeping business steady in a tough market. Continue reading →

5 real estate marketing do’s and don’ts for 2022

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In today’s increasingly online world, how do you capture your audience’s attention, improve your traffic and share your authentic message? The rules of marketing are always changing; here’s what you need to know going into 2022. Continue reading →

Most listings have bad visuals. Here’s how to stand out

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According to a recent BoxBrownie study, most real estate listings suffer from one thing: a lack of good visuals. Whether you’re a newbie or a more experienced agent, here are a few tips you need to know about getting listing visuals right. Continue reading →

True or false? TruPlace has what agents need to market homes during a pandemic

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With a number of photography and virtual showing experiences, TruPlace is showing it can compete with the top of the market. It only needs to enter more markets to gain a strong hold in the industry. Continue reading →

Facing a buyer’s market? 5 pivots listing agents must make

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Based on the numbers and our personal experience of a larger number of prospects shopping but not buying, we suspect the seller’s market is about over. Here are five areas listing agents need to rethink and focus on when buyers are calling the shots. Continue reading →

How to create an unforgettable showing experience for buyers

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Here are a few ways to make sure your listing is an unforgettable showing experience for potential buyers, one that’ll stand out in the sea of inventory and stay on buyers’ minds.  Continue reading →