Tag Archives: real

Teams Spotlight: Alex Derenne, The Powerhouse Partners

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Learn how this team lead empowers agents to run their own businesses while having access to the mentorship, tools and collaboration they need to scale successfully. Continue reading →

The end of traditional CRMs: How AI is transforming real estate

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AI-powered platforms are transforming real estate brokerages by automating workflows, enhancing client engagement and driving higher adoption rates — giving agents the tools they need to close more deals and scale faster. Continue reading →

Srivatsaa steps down as Real president, opts for Board seat

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Sharran Srivatsaa is stepping away from his role as President of The Real Brokerage to assume a seat on the company’s board of directors. The brokerage stated the move will become effective on June 1, 2025, pending corporate approvals. Continue reading →

Mergers and acquisitions likely to dominate real estate in 2025

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Years of market sluggishness and aggressive expansion by big corporations mean big deals of the past were likely a prelude to more acquisitions in 2025, Intel survey results and interviews suggest. Continue reading →

Real’s latest addition brings Alberta agent total to 1K

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The Real Brokerage has added 57 agents in Edmonton, Alberta, by bringing on board YEGPro Realty, one of the province’s most productive. Continue reading →

Loft47, Upfront ease credit access with Liquid

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Loft47 is brokerage software for better oversight of commissions and Upfront assists agents with access to credit and financial assistance. The two have worked together to build a new product called Liquid. Continue reading →

The Real Brokerage reaches 25K-agent milestone

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After adding 1,000 agents per month in 2024, Real said January could become its most productive hiring month in company history. Continue reading →

Feeling stuck? Here’s how to build true momentum in 2025

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Need a little wind in your sails? Real’s Jimmy Burgess shares momentum-building strategies to help real estate agents move forward onstage at Inman Connect New York 2025. Continue reading →

Austin’s Spyglass joins Real under Private Label model

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Spyglass is coming aboard via the Private Label program, which gives independent brokerages access to Real’s internal software solutions and its cascading efficiencies while sustaining their existing consumer-facing brand. Continue reading →

ADUs take center stage as Los Angeles housing goes up in smoke

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As wildfires rage across California, destroying over 9,000 homes and displacing thousands of residents, accessory dwelling units (ADUs) have emerged as a critical housing solution five years after being approved in Los Angeles. ADUs, also known as gran… Continue reading →