Zillow’s ‘new standards’ reveal a big problem. Take back our industry

The longer real estate professionals let Zillow define the rules, the harder it becomes to take our industry back, coach Darryl Davis writes. Continue reading

Tap into the growing numbers of buyers insisting on upgrades

Smart home improvements make all the difference between a listing that slowly sells and one that truly stands out in the market, team leader Carl Medford writes. Continue reading

6 concrete tips for crafting a cohesive content calendar for 2025

You don’t need to plan every post months in advance, but you do need a system that aligns with your goals, reflects your expertise and gives you space to show up with clarity, Alyssa Stalker writes. Continue reading

How to leverage YouTube to go from contact to contract in 17 days

Jimmy Burgess outlines a content marketing plan that has helped agent Noah Escobar go from new lead to under contract in an average of 17 days. Continue reading

What to know as you start out as a real estate team admin

The best administrative assistants don’t just keep things running — they elevate the entire team’s performance, coach Verl Workman writes. Continue reading

Court dismisses NAR accuser’s retaliation claims — except one

Former NAR project manager Roshani Sheth can amend claims that NAR retaliated against her for reporting sexual harassment, a judge ruled Tuesday, while a breach of contract claim can advance. Continue reading

Infinityy and beyond: Miami Realtors inks AI marketing deal

Miami Association of Realtors has hired Infinityy, a software company that builds out graphically enriched and interactive browser-based AI “Rooms” for presenting properties in either the residential, multifamily or commercial real estate environments. Continue reading

Rechat bolsters digital media mix with ad builder

Marketing software company Rechat has rolled out a significant update to its list of product features, a solution to the complicated process of running online display ads. Continue reading

New-home sales beat expectations in March — by a long shot

The surge in sales was a welcome positive sign during a tenuous period for the U.S. economy. However, high prices and high mortgage rates continue to curb homebuyers, new HUD data shows. Continue reading

Fair housing is not a checkbox. It’s the heart of our industry

Fair housing is not just about reacting to injustice anymore, LIBOR CEO Doreen Spagnuolo writes. It’s about proactively building a better future. Continue reading