If everything is a priority, nothing is. Here’s how to improve your focus

When you don’t protect your calendar and your time, BHGRE President Ginger Wilcox writes, growth activities consistently give way to the day‑to‑day. Continue reading

You are not Zillow, and your conversion rate proves it

Stop trying to close leads on the first click to your real estate agent website, Josh Ries writes. Start trying to earn the next step instead. Continue reading

Why secondary markets are America’s real real estate story

Those who understand emerging markets will be the ones clients trust, Blake O’Shaughnessy writes, while those focused only on legacy luxury markets risk missing where demand is actually forming. Continue reading

Real estate is still a people business. Your community matters more than ever

Broker and Inman Ambassador Dina Williams shares her thoughts on why community is what shapes life, business and the industry that she loves. Continue reading

Virtual vs. local assistant? You’re asking the wrong question

Virtual assistants offer leverage. Local assistants protect your brand. Understanding the difference, Troy Palmquist writes, is what separates scalable agents from overwhelmed ones. Continue reading

A love letter to the small- to medium-size broker

The industry needs hands-on boutique brokers more than ever before. Keith Robinson pays homage to their personal and professional value. Continue reading

TikTok, Meta, local businesses — accountability pressure builds

A landmark lawsuit is forcing courts to examine whether social media platforms can be held responsible for addictive design, even as TikTok’s U.S. transition introduces new uncertainty and Threads accelerates monetization. Continue reading

Investor drama fuels new front in the portal wars: The Download

From upheaval in the portal landscape to the ongoing controversy around private listings, debates over access, control and cooperation intensified last week. Continue reading

How the Compass–Anywhere merger exposes a blind spot in antitrust enforcement

Without recalibrating how market power is measured, Sean Frank writes, future consolidations will clear regulatory review while transforming competitive market conditions. Continue reading