Making the decision to change your brokerage model can be tedious, writes broker Sean McConnell. It’s not just about splits and logos; it’s about future-proofing your business. Continue reading
If you want social media to produce real business, Josh Ries writes, stop treating it like a lead vending machine. Make content for those who already know you, because that’s where the easiest conversions live. Continue reading
A strong team doesn’t just help new agents close deals, coach Verl Workman writes. It teaches them how to build a real business with real structure behind it. Continue reading
Are you building a business or simply participating in one? Lori Muller shares why going all-in on your real estate business changes everything. Continue reading
American attitudes around home affordability will determine whether Congress treats housing as a priority or as another talking point to be dropped between election cycles. Continue reading
Longevity isn’t accidental, Jen Cameron writes. It’s built through steady leadership, practiced values and a commitment to people over optics. Continue reading
Is AI coming for your job? On this episode of Real Estate Insiders Unfiltered, AI futurist Steve Brown explains the 4 waves of AI to map out where we really are with AI and what’s coming next. Continue reading
Troy Palmquist and Lauren Henss break down how the best independent brokerages are using speed, brand discipline, and agent-centric operating models to win recruiting and market share — even as consolidation accelerates. Continue reading
Coach Annette DeCicco argues against relying on pure willpower, which is destined to fail. Her eight over eight success formula depends on powerful “situations” instead. Continue reading
Shifting to a new platform isn’t about where you show up, Audie Chamberlain writes. It’s about whether your presence actually helps someone make real estate decisions. Continue reading