From COLD to SOLD: 9 smart fixes for stagnant listings

When you approach a lingering listing with a structured revival plan, Jimmy Burgess writes, sellers feel supported, buyers re-engage and momentum returns. Continue reading

Rocket’s lawsuit, Costar’s ‘fiasco,’ Compass’ ‘mess’: Inman Top 5

Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers. Continue reading

Here’s what 11M views on Threads taught me about lead generation

A new quirk in the Threads algorithm showed Josh Ries that if you give leads too much information too early, you overwhelm them and lose them. Continue reading

5 videos every real estate agent should make and repurpose

The key to effective video marketing is to build a library of keystone content that creates exposure, demonstrates your expertise, educates prospects and builds trust, Derek Carlson writes. Continue reading

How pop-bys keep you top of mind for repeat and referral business

Most agents put their energy into finding the next client, Lori Muller writes, but the most successful agents focus on honoring the relationships they already have. Continue reading

Financial advisor debunks TikTok ‘finfluencer’ advice

That viral tax hack might tank your business, CFP Amanda Neely writes. Here’s how to tell the difference between entertainment and actual financial guidance and why your follower count won’t save you. Continue reading

I read NAR’s 40-page annual report so you don’t have to

Accountability and genuine transparency are still missing from NAR’s communications, coach Darryl Davis writes, and Realtors deserve better. Continue reading

Why our industry must stand for the American dream

Diversity isn’t a flaw in the American experiment, Darryl Davis writes. It’s the founding blueprint, and real estate professionals have a role to play as doorkeepers of the American dream. Continue reading

Headed to Inman Connect New York? Don’t miss these sessions

As Troy Palmquist prepares to attend ICNY next week, he shares the can’t-miss speakers, sessions and extra events he’s most excited about. Continue reading

Headed to Inman Connect New York? Don’t miss these sessions

As Troy Palmquist prepares to attend ICNY next week, he shares the can’t-miss speakers, sessions and extra events he’s most excited about. Continue reading