It’s fully understandable that teams in Connecticut are frustrated at impending changes that could cost them money and branding. However, if regulation happened nationwide, some commonality from state to state could be a welcome change. Continue reading
From researching your target audience to utilizing a robust mix of tools and creative content, developing a thoughtful marketing campaign will ensure your brand stands out from the rest. Continue reading
After learning all the technical skills needed for the job, leadership and hard work are essential to success in this industry. These tips will help new (and seasoned) agents become natural leaders. Continue reading
Reviews can truly be the currency of your business. Here’s how you can create a positive experience for all of your clients — and stand out with your customer service. Continue reading
Choosing an area you can specialize in that will set you apart from your competitors as the authority will help you become a more prosperous and happier agent. Here’s why. Continue reading
August is a terrific month to set yourself up for the rest of the year. Take advantage of it by using these tactics and effectively spending your marketing dollars. Here’s how. Continue reading
A lot of real estate professionals have heard of Google Analytics — but few really use this powerful tool to grow their audiences. If you find it (understandably) hard to navigate, here are the top stats you need to focus on. Continue reading
It’s important to maintain connections because your business often depends on the quality of those relationships. But here’s why you shouldn’t neglect strangers and acquaintances. Continue reading
If you’re listing homes, now is the time to take a cue from dating apps — you’ve only got about 7 seconds to reel in a prospect, so you better put your best foot forward. Here’s how to maximize your listing’s potential and capture more online views…. Continue reading
Dealing with rejection is never easy, but keeping a positive outlook and learning from past experiences will benefit you in the long run. Here are a few ways bounce back when you’ve been shot down. Continue reading