It’s not a culture problem. It’s a leadership problem

Culture isn’t what you say you value, coach Verl Workman writes. It’s what your real estate team experiences when you’re not in the room. Continue reading

It’s not a culture problem. It’s a leadership problem

Culture isn’t what you say you value, coach Verl Workman writes. It’s what your real estate team experiences when you’re not in the room. Continue reading

What Starbucks and Domino’s can teach you about ‘impossible’ goals

If “same-old, same-old” isn’t getting the results you want, maybe it’s time to think bigger and set some impossible goals for yourself, Greg Hague writes. Continue reading

This CMO wants to make Keller Williams the Nike of real estate

In her first interview with Inman, Keller Williams CMO Sandra Howard shares the key to creating a brand that’s timeless yet timely, and her plans to push the Texas-based franchisor’s marketing to the next level. Continue reading

Keller Williams hires former AT&T, Southwest exec as new CMO

Texas-based real estate franchisor Keller Williams has hired former AT&T exec Sandra Howard to lead its marketing team. Howard has more than 20 years of marketing and advertising experience with some of the globe’s largest brands, including AT&#03… Continue reading