Buyers are scared. That’s why they need our insight right now

Our job as professionals is to read between the lines and help our clients make better decisions than they’d make on their own, Greg Hague writes. Continue reading

Why marketing freedom is the fight of our professional lives

Robert Reffkin’s op-ed exposed an industry fault line, Greg Hague writes. Here’s why MLSs need to adopt more flexible coming-soon policies. Continue reading

Don’t stay stuck! Build a fast-growing business you can sell

Contributor Greg Hague shares business-growth programs he created during his 17-year career that clients loved and his competitors hated. Continue reading

What Starbucks and Domino’s can teach you about ‘impossible’ goals

If “same-old, same-old” isn’t getting the results you want, maybe it’s time to think bigger and set some impossible goals for yourself, Greg Hague writes. Continue reading

The no-budget phone strategy that attracts serious buyers instantly

Broker and attorney Greg Hague says agents can tap into motivated buyers already in motion before they spend a dollar on marketing. Continue reading

7 real estate industry standards you should question

A challenger’s mindset separates leaders from followers. Greg Hague offers seven standards to question with the consumer’s interest as your compass. Continue reading

Own your own gate — or be replaced by one of the gatekeepers

Tired of your marketing being controlled by industry gatekeepers? By becoming a specialist, broker and attorney Greg Hague writes, you can create a gate of your own. Continue reading

As Compass and Zillow duke it out, will agents come out on top?

Amid private listing debates and portal wars, agents should be asking one question: How does my business benefit from the outcome? Continue reading

Compass’ antitrust gamble could shatter Zillow’s empire

Broker and attorney Greg Hague writes that the Compass vs. Zillow lawsuit will end as the catalyst that democratizes real estate technology, empowers innovation and ultimately puts consumers back in control of how they buy and sell homes. Continue reading

Keller Williams partners with homeselling program 72SOLD

The program aims to list and sell homes within 72 hours. With the partnership, KW agents across the globe will receive 72SOLD training for a referral fee. Continue reading