All the images of perfect-looking properties online have heightened buyer expectations. Here are some statistics to be familiar with if your clients are reluctant to stage their property. Continue reading
There’s an undeniable appeal to walking into a home that is staged and styled to a high standard — especially when that home is on the market. For many buyers, the perfect home can be augmented by beautiful furnishings. And for sellers, having a fully … Continue reading
Listen and learn how to position your business as a leader in luxury listings and for ways to market yourself as an expert on high-dollar homes. Continue reading
Regardless of the price range you serve, sooner or later you’ll get stuck with what seems like an impossible listing because the sellers refuse to do what’s needed to get the property sold. CNBC’s new series “Listing Impossible” is packed with takeaway… Continue reading
As sales slow down in the winter, it’s going to take more effort to attract the perfect buyer to your listing. Beyond snazzy marketing and perfect pricing, chic holiday-appropriate staging can seal the deal by helping buyers imagine their first holiday… Continue reading
Tilly is an online landscape design company that offers real estate agents and sellers an array of exterior staging services. Continue reading
Pocket listings, disruption, auctions and more were among the many things debated this week by some of the most successful real estate figures in the U.S. Continue reading
At Inman Luxury Connect, Carrie McCormick, a development specialist at @properties, said the video marketing is a “requirement” these days, while her co-panelists said that staging is a top priority to create an emotional impact with buyers. Continue reading
At Inman Luxury Connect, Carrie McCormick, a development specialist at @properties, said the video marketing is a “requirement” these days, while her co-panelists said that staging is a top priority to create an emotional impact with buyers. Continue reading
Although Feng Shui is more than 3,000 years old, some Westerners are still mystified by the practice. Juwai exec Georg Chmiel shares what you need to know. Continue reading