Teams Spotlight: Lisa Simonsen, The Simonsen Team

Find out how this luxury broker and her team continue to set records in some of the country’s most exclusive markets. Continue reading

How to build a soul-aligned support circle that elevates your vision

The people you surround yourself with can fuel or extinguish your fire. Debra Trappen shares strategies for building up and letting go. Continue reading

How to rise above the pack and become a rainmaker on your team

By focusing on lead generation, networking, productivity and skill development, coach Verl Workman writes, you’ll rise above the pack and become the driving force behind your team’s success. Continue reading

Is Zillow skating dangerously close to thin ice?

Team leader Carl Medford writes that Zillow’s brokerage license and algorithmic pricing suggestions could be setting it up for a legal showdown that threatens its entire business model. Continue reading

How are you getting buyer leads in today’s market?

How are you bringing in buyers these days? How are you converting them into well-qualified, ready-to-buy clients? Continue reading

Escrow under fire: When the playbook ignores the rulebook

Compliance expert Summer Goralik examines practices drawing fresh regulatory scrutiny, putting questionable and potentially unlawful incentives between brokers and escrow back in the spotlight. Continue reading

Knocking at your door: How social responsibility shapes culture

By embracing service opportunities, The Agency’s Vice President of Vibes Makenzie Green writes, agents and brokerages can transform their professional influence into a force for meaningful change. Continue reading

Facebook Marketplace: The effective tool most agents skip

Holly Brink shares agent Abby Goodell’s no-frills strategy for turning Facebook Marketplace posts into legit buyer leads and examines why most agents overlook the platform. Continue reading

How AI is transforming the role of real estate reviews

While competitors focus on traditional SEO tactics, marketing expert Molly McKinley writes, forward-thinking professionals can build the review foundation that will drive AI recommendations for years to come. Continue reading

What a ’90s movie taught me about women in real estate leadership

“I’m right on top of that, Rose.” Here’s what “Don’t Tell Mom the Babysitter’s Dead” taught compliance officer Summer Goralik about leadership, trust and showing up for other women. Continue reading