Tag Archives: user experience

From search to sold: Mapping the client journey through your website

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Jon Krabbe of Agent Image shares ideas for supporting every stage of the client journey, from first looks to post-closing advice. Continue reading →

5-second rule: What a homepage needs to make visitors stay

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Marketing expert Jon Krabbe shares strategies that optimize your website to immediately engage visitors, reduce bounce rates and improve lead capture. Continue reading →

What Disney’s Magic app can teach us about consumer experience

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Compliance expert Summer Goralik shares how Disneyland’s digital reinvention reveals what the real estate industry must protect: access, transparency and the power of innovation. Continue reading →

Lone Wolf Technologies to wind down popular LionDesk CRM

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Lone Wolf began notifying customers of the popular customer relationship manager software’s imminent shutdown “a few weeks ago,” Lone Wolf CEO Jimmy Kelly told Inman exclusively. Continue reading →

Airbnb earned $11.1B in 2024 as users spent $82B on the platform

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Airbnb said it would spend over $200 million on unspecified investments this year as it looks to continue its post-pandemic boom. The company reported revenue has tripled since it went public in 2020. Continue reading →

Lone Wolf embraces the wild in new logo and marketing rebrand

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A forest-rich green monogram with serif font replaces the deep reds and howling wolf profile of earlier efforts. The new designs aim to reinforce the entrepreneurial spirit of the Lone Wolf brand. Continue reading →

Zillow unveils affordability tool that prioritizes buyers’ monthly budget

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Announced on Monday, the new filter enables users to search for homes within a range of monthly mortgage payment prices that fit their budget, instead of just listing prices. Continue reading →

4 features every property management platform should have

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Choosing the right property management platform can make all the difference in putting you ahead of the competition while helping you foster more meaningful relationships with your clients. Here are a few features you should plan to integrate. Continue reading →

27 tech terms every agent should know

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Confused by technology jargon? Not anymore. Here’s a rundown of the tech-speak words you should know related to proptech, apps and other tech that’s quickly dominating real estate today. Continue reading →