Why indie brokerages still matter

Dezireh Eyn, CEO of Platinum Properties in New York City, writes that independent brokerages understand their people, their markets and the relationships that make real estate run. Continue reading

Expert energy: How to become the go-to agent in any market

The real estate agents who rise to the top, coach Darryl Davis writes, are the ones who commit to daily growth, connection and service. Continue reading

How to build a soul-aligned support circle that elevates your vision

The people you surround yourself with can fuel or extinguish your fire. Debra Trappen shares strategies for building up and letting go. Continue reading

10 unexpected places to find your next top producer 

The best agents don’t always come from traditional backgrounds, coach Verl Workman writes. Sometimes, the ideal candidate is already excelling in a different industry, just waiting for the right opportunity. Continue reading

How to motivate your real estate team for high achievement

Lead by example and reward the activities that get results to increase your team’s positive culture and reduce churn, coach Verl Workman writes. Continue reading

Aggravated agents? The problem isn’t the market (it’s you)

Many agents lack structure and support, branding expert Alyssa Stalker writes, but what they need is real business mentorship, repeatable systems, ongoing marketing education and a sense of community. Continue reading

The ChatGPT prompt every agent needs (but 99% will never use)

What if the fastest way to break through your biggest blocks was asking AI to call you out? Real’s Drew Thompson explains how. Continue reading

Broker Spotlight: Jessica Souza, Paradise Exclusive Real Estate

Find out how this broker and author learned to bet on herself while providing leadership that gives back to her agents and the communities they serve. Continue reading

Broker Spotlight: Jessica Souza, Paradise Exclusive Real Estate

Find out how this broker and author learned to bet on herself while providing leadership that gives back to her agents and the communities they serve. Continue reading

The Real Brokerage posts billion-dollar revenue benchmark in 2024

The Real Brokerage brought in more than 10,000 new agents in 2024 while surpassing a $1 billion in annual revenue, according to fourth-quarter and fiscal-year earnings Thursday. Continue reading