Afraid to call FSBOs? The truth about the Do-Not-Call list

The Do-Not-Call list isn’t the barrier many agents assume. Coach Darryl Davis breaks down the law — and why avoiding these calls hurts both you and the seller. Continue reading

How this agent-turned-coach went from no social media to 10M monthly organic views

In this episode, Ricky Carruth details how he built a million-dollar business as an agent (and then lost it) before becoming one of the most-recognized influencers in real estate. Continue reading

How this agent-turned-coach went from no social media to 10M monthly organic views

In this episode, Ricky Carruth details how he built a million-dollar business as an agent (and then lost it) before becoming one of the most-recognized influencers in real estate. Continue reading

This real estate agent faked it ’til she made it. Social media paved the way

When Marie Lee started out as an agent in Nashville, she had a small sphere and not much to build a business on. But she used social media to show that she was an active agent — even if she had to fudge the details a bit. Continue reading

Stop telling agents what to say. Teach them how to talk instead

Troy Palmquist talks with Justin Benson, founder of Shilo AI, about how personalized, consistent coaching can make agents more effective. Continue reading

How to make recruiting ‘a hell of a lot easier,’ according to one exec

ERA Brand President Alex Vidal knows that agents are getting hit up by competing brokers. But he has a four-step guide for successfully grabbing more agents Continue reading

Instant gratification is destroying your business. Here’s how to avoid the distraction trap

Learn to lock in the necessary behaviors required to build your business, team leader Carl Medford writes, repeat them constantly, avoid pleasurable distractions and reap the rewards. Continue reading

Coldwell Banker agrees to pay $20M to settle spam case

The case involved homeowners whose numbers were on the national do-not-call list but who reported getting telemarketing calls from Coldwell Banker agents. Class members are expected to get about $281 each. Continue reading

From cold calls to social stardom with Atlanta’s Fernando Chavarria

If you wish to elevate your real estate business, do as Chavarria does, Rick Guerrero writes: Talk with people, connect on a human level and never let a chance slip away to show that you care. Continue reading

Cold calls are so 2024. Replace them with these strategies

Seeing diminishing returns from cold calling? There are plenty of ways to generate leads on an ongoing basis that work better, coach Verl Workman writes. Continue reading